BTS Jimin, Gwanghwamun Jimin Zone

Fans of BTS's Jimin are launching a large-scale support advertising project in the Gwanghwamun area of Seoul to cheer on his comeback with the 5th full album ‘ARIRANG’ and his comeback live performance in Gwanghwamun.

Fans will broadcast Jimin's support advertisements 100 times a day for three days, from March 20th to 22nd, on the Gwanghwamun super-large screen 'Lumi Media' and the 'Ilmin Museum of Art screen'. These screens are designed to deliver messages with high visibility and clear screens at the Gwanghwamun intersection.

Additionally, a wrapping bus advertisement traveling between Yongsan and Gwanghwamun will operate from March 19th to 24th. The bus, adorned with cherry blossom and sky blue colors, is expected to enhance fans' sense of engagement as a mobile support advertisement.

At the Gwanghwamun Station central bus stop, a six-sided panel advertisement will be broadcast 138 times a day for a week, from March 19th to 25th, strategically placed so that citizens and fans can naturally encounter the comeback support messages.

Jimin, known as the 'Stage Commander', is a performer who commands the stage even amidst complex choreography, and this Gwanghwamun comeback performance heightens expectations for his return to the stage. This fan support is anticipated to showcase the passionate support and pride of fans who have been eagerly awaiting Jimin's comeback.