POW Drops New Single FLAVOR in July

Group POW will join the summer comeback race by releasing their new single 'FLAVOR' on July 28th at 6 PM. On the 25th, their agency Grid Entertainment announced the comeback by releasing a comeback poster for the new single 'FLAVOR' through their official social media.

The released poster captures a refreshing summer mood, with a pouch containing various cosmetics such as lipstick and blush placed in the center. The overall use of cool blue colors completes a fresh yet trendy atmosphere.

For this single 'FLAVOR', leader Yochi took charge of producing all the tracks, enhancing its quality. Through this comeback, POW plans to further solidify their unique musical world and showcase strengthened musical competitiveness.

Since their debut with the first mini-album 'Favorite' in October 2023, POW has consistently achieved musical growth. Notably, their single 'COME TRUE', released in January of this year, achieved significant results on the Melon chart, proving their potential for growth. The release of 'FLAVOR' comes approximately six months after 'COME TRUE'.

Ahead of their comeback, POW released the second new song 'Happy Depression' from their self-produced project 'The Demo Tape' on the 26th. This project showcases POW's creative capabilities and musical sincerity, with members directly participating in writing and composing. On May 5th, Jeongbin's self-composed song 'WHY' was released as the first track.