Kim Jongtae, Lee Sungwook, New Employee, Chairman Kang's Laugh Button

JTBC's Saturday-Sunday drama "The Chairman" is continuing its upward trend, capturing both viewership ratings and buzz. The 10th episode recorded a self-highest viewership rating of 11.1% nationwide and in the Seoul metropolitan area, with the minute-by-minute rating peaking at 12.1%. The drama also proved its popularity by ranking second in TV drama buzz and second in "Favorite Broadcast Programs Among Koreans."

The drama offers a unique kind of fun by depicting the special relationships among characters centered around Choi Seong Group Chairman Kang Yong-ho (Son Hyun-ju) amidst a succession war. These connections add warm emotion and delightful laughter to the plot.

Kang Yong-ho's unwavering pure love is drawing viewers' attention. Kang Yong-ho, who woke up in the body of young Hwang Jun-hyeon (Lee Jun-young) after an unexpected accident, was betrayed by his eldest son and daughter. However, he nurtured his deep affection for his wife, Seon Hee-seon (Yoon Yoo-sun), who believed in him until the end. While living as Hwang Jun-hyeon, he took care of Seon Hee-seon, preparing wine that suited her taste and covering her with a blanket when she fell asleep at a jjimjilbang, showing his consistent consideration.

The strong loyalty between Kang Yong-ho and Lee Sang-jae (Kim Jong-tae), the executive vice president of Choi Seong Group's Strategic Planning Office, is another key point to watch. Lee Sang-jae, who initially suspected Hwang Jun-hyeon, accepted his identity after hearing stories only Kang Yong-ho could know. Since then, Lee Sang-jae has become a reliable supporter, always stepping up first for Kang Yong-ho's plans, adding another layer of bromance fun to the drama.

The relationship with Park Bong-gi (Lee Seong-wook) provides delightful laughter. Kang Yong-ho learned that he had unfairly demoted Park Bong-gi in the past. While in Hwang Jun-hyeon's body, he approached Park Bong-gi and convinced him he was the chairman's youngest son, drawing him in as an ally. Park Bong-gi showed deep loyalty to the "young master" who trusted and promoted him. Even after discovering he wasn't the youngest son, he tried to deliver a heartfelt letter instead of resigning, demonstrating his unwavering loyalty.