**'The Man Who Lives With the King' Surpasses 1.7 Million Viewers Over the Weekend**

The movie "Miracle in Cell No. 7" surpassed 10 million viewers in 32 days of its release, becoming the 8th "10 million viewer movie" in Korean film history. This created a "miracle of the 7th room" by recording a high return on investment of approximately 13 times the production cost. It is particularly significant that the small and medium-sized investment and distribution company 'NEW' achieved this great record through the power of the film.

Despite unfavorable reviews from critics in the early stages of its release, the movie succeeded at the box office by resonating with the audience. Viewers found comfort in the film's portrayal of family love and the depiction of vulnerable members of society being sacrificed to unjust power.

The phenomenon of moviegoing becoming commonplace and an increase in the number of viewers in their 40s and 50s is also analyzed as a key factor in recent Korean film box office success. Since the establishment of the five-day work week, weekend audiences for family films have increased, and it is analyzed that moviegoing is no longer a special outing but has become a culture enjoyed comfortably at a relatively low price near home.

The movie "King and the Clown" is also cruising towards 12 million viewers, drawing over 1.7 million viewers even on its fifth weekend of release. If this trend continues, it is expected to surpass 13 million viewers.

"King and the Clown" is a film set in the Joseon Dynasty, depicting the story of King Danjong, who meets a village elder during his exile. Yoo Hae-jin and Park Ji-hoon play the roles of Eom Heung-do and King Danjong, respectively. The film was directed by Jang Hang-jun and stars Yoo Ji-tae, Jeon Mi-do, Lee Joon-hyuk, and Ahn Jae-hong.