K-Drama 'Omma Jin' Ratings Drop, Global Hit Begins

The viewership rating for the third episode of the SBS drama "Sold Out Again" dropped slightly to 2.8%, down from 3.3% in the previous two episodes. However, global viewers' interest remains high, with the show ranking first in Netflix's non-English TV shows category, recording a total of 4.7 million views. The drama depicts the romance between Matthew Lee, a perfectionist farmer, and Dam Ye-jin, a sales-driven home shopping host, as they find healing in each other's company after living busy lives.

In the third episode, Matthew Lee's relationship with Dam Ye-jin reached a new turning point when he discovered she was the caller behind the late-night phone calls. Matthew Lee rejected Dam Ye-jin's proposal, and the two had a spat at the mushroom farm, leading to an accident where Dam Ye-jin injured her arm. After taking her to the hospital, Matthew Lee witnessed a new side of Dam Ye-jin as she skillfully led a home shopping broadcast. Meanwhile, Dam Ye-jin, going through a difficult time, called her mother while drunk. Matthew Lee, receiving the call, headed to Seoul to help her.

Actor Ahn Hyo-seop showcases a new side in the new SBS Wednesday-Thursday drama "Sold Out Again." He has previously led successful dramas on SBS, portraying diverse characters such as doctors, fantasy figures, and chaebol CEOs, and now he transforms into a young farmer. Expectations are high to see if he can once again prove his title as "Son of SBS."

"Sold Out Again" is a romance drama that tells the story of Matthew Lee (played by Ahn Hyo-seop), a perfectionist farmer, and Dam Ye-jin (played by Chae Won-bin), a sales-driven home shopping host, whose lives become intertwined day and night. Ahn Hyo-seop plays Matthew Lee, a young farmer nicknamed "Me-churi" (a play on his name and "me-churi" meaning quail), who will charm viewers with his "crispy outside, soft inside" appeal, showing a warm heart beneath a gruff exterior. He is depicted as a capable individual who is the sole cultivator of the white mushroom, known as a "miracle ingredient" in the cosmetics industry, and also holds titles as the CEO of a natural ingredient company and a cosmetics development researcher.

Since his debut in 2015, Ahn Hyo-seop has demonstrated a versatile acting spectrum across various genres, leaving a strong presence particularly in SBS dramas. He won a New Star Award for "Still 17," was cast as the male lead in "Dr. Romantic 2," which achieved a peak viewership rating of 27.1%, and received the Baeksang Arts Award for Best New Actor in Television and the SBS Drama Award for Excellence in Acting. Subsequently, "Lovers of the Red Sky" recorded a peak viewership rating of 10.4%, earning him the SBS Drama Award for Best Couple and Excellence in Acting. For "Business Proposal," he achieved a peak viewership rating of 11.6% and ranked second globally on Netflix, leading to him receiving the SBS Drama Award for Top Excellence in Acting. He also won the SBS Drama Award for Top Excellence in Acting for "Dr. Romantic 3," which garnered a peak viewership rating of 16.8%. His collaborations with SBS have consistently resulted in strong performances.