Heo Namjun Tops Rankings, Park Jihoon Second, Lim Jiyeon Third

The Korea Corporate Reputation Research Institute analyzed 97,464,691 pieces of brand big data from 100 actors who appeared in dramas aired from May 16, 2026, to June 16, 2026. The results showed that Heo Nam-jun ranked first, Park Ji-hoon second, and Lim Ji-yeon third. This is a 16.44% decrease compared to the 116,645,333 pieces of drama actor brand big data from May.

This brand reputation analysis was calculated based on participation index, media index, communication index, and community index. Heo Nam-jun recorded 6,961,862 points for first place, Park Ji-hoon 6,080,469 points for second, and Lim Ji-yeon 5,497,553 points for third. Gu Kyo-hwan followed in fourth place, and Byun Woo-seok in fifth.

The top 30 drama actor brand reputation rankings for June 2026 were Heo Nam-jun, Park Ji-hoon, Lim Ji-yeon, Gu Kyo-hwan, Byun Woo-seok, Go Youn-jung, Kim Hye-yoon, Park Bo-young, Oh Jung-se, Park Eun-bin, Chae Won-bin, Han Dong-hee, Park Hae-soo, Jeon So-young, Kang Min-a, Lee Jun-young, Ahn Hyo-seop, Choi Ji-su, Lee Sang-yi, Lee Hee-joon, Jang Seung-jo, Lee Kwang-soo, Shin Ha-kyun, Kim Sung-cheol, Jin Se-yeon, Song Geon-hee, Seo Ji-hye, Lee Hong-nae, Jeon Hye-jin, and Park Hae-joon.

Gu Chang-hwan, director of the Korea Corporate Reputation Research Institute, stated, "For the Heo Nam-jun brand, keywords such as 'attractive, intense, warm' were highly ranked in the big data link analysis. In the keyword analysis, '​Brave New World, Lim Ji-yeon, Rom-com Blue Chip' were highly analyzed," adding, "The positive ratio was 94.05%."

This drama actor brand reputation survey was conducted from May 16, 2026, to June 16, 2026, targeting a total of 100 actors.