K-Pop Star Kwon Eunbi Becomes Trendsetter

Singer Kwon Eun-bi is emerging as a 'Trend Icon' in 2026, garnering attention from various festivals and the advertising industry. She is active in multiple fields with her unique powerful performances and refreshing energy.

Kwon Eun-bi dominated the first half of the university festival season by performing on a total of 14 university festival stages since the beginning of the year. Notably, she earned the titles of 'Summer Queen' and 'Waterbomb Goddess' through '​WATERBOMB,' the largest music festival in Korea, and is highly anticipated at the center of the summer festival season.

Her influence is expanding globally. She attended 'K-Pulse Hanoi 2026' held in Hanoi, Vietnam, on the 7th, and has proven her global popularity by being named in the lineup for the 'Istanbul Festival' in Turkey this August.

Furthermore, Kwon Eun-bi has established herself as a 'guaranteed box office success' by working as an exclusive model for various brands. She is solidifying her unique brand value by receiving advertising offers from diverse sectors including food and beverage, fashion, beauty, and gaming.

With such all-around activities captivating both the festival and advertising scenes, much attention is being paid to Kwon Eun-bi's career. She proved her current popularity by winning the trophy in the 'The Best Stage' category at '​The 3rd Asia Star Entertainer Awards 2026' on May 17th.